Massachusetts legislation · 194th General Court
Massachusetts H4746: An Act establishing the Massachusetts consumer data privacy act
Status: In committee, November 17, 2025
What the bill says
An act or practice after having been informed, in response to a specific request from a controller, provided that: (i) the request is provided to the consumer in a clear and conspicuous stand-alone disclosure; (ii) the request includes a description of the processing purpose for which the consumer’s consent is sought and: (A) clearly distinguishes between an act or practice that is necessary to fulfill a request of the consumer and an act or practice that is for another purpose; (B) clearly states the specific categories of personal data that the controller intends to collect, process, transfe.
From the introduced text, November 17, 2025:
an act or practice after having been informed, in response to a specific request from a controller, provided that: (i) the request is provided to the consumer in a clear and conspicuous stand-alone disclosure; (ii) the request includes a description of the processing purpose for which the consumer’s consent is sought and: (A) clearly distinguishes between an act or practice that is necessary to fulfill a request of the consumer and an act or practice that is for another purpose; (B) clearly states the specific categories of personal data that the controller intends to collect, process, transfer, or sell under each act or practice; and (C) is written in easy-to-understand language and includes a prominent heading that would enable a reasonable consumer to identify and understand each act or practice; (iii) the request clearly explains the consumer's rights related to consent; (iv) the request is made in a manner reasonably accessible to and usable by consumers with disabilities; (v) the request is made prior to the controller’s implementation of the act or practice; (vi) the request is made available to the consumer in each language in which the controller provides a product or service for which authorization is sought; (vii) the option to refuse to give consent is at least as prominent as the option to give consent and the …
Sponsors
- John Marsi (R, 6th Worcester)